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50+ Years
experience
Your Trusted Chevrolet Dealership in Franklin, NH
At Benson Auto, we have been serving the automotive needs of Franklin, NH and surrounding communities since 1911. As the oldest Chevrolet dealership in the United States, our four-generation family legacy combines deep industry experience with a commitment to customer satisfaction. Our team of Chevrolet-certified professionals delivers expert sales, service, and parts solutions tailored to individual needs. We prioritize transparency, offering competitive pricing, manufacturer-backed certified pre-owned vehicles, and flexible financing options. Our state-of-the-art facility, established in 1970, provides convenient access to new and used inventory, including electric and heavy-duty models.

With over a century of operation, we maintain factory-recommended service standards and genuine OEM parts to preserve vehicle integrity. Our digital tools streamline the buying process, from online trade valuation to virtual inventory browsing. Customer trust remains our foundation, supported by decades of local market expertise and a referral-driven reputation. We uphold Harold and Ray Benson's original vision of quality service while adapting to modern automotive advancements. This enduring commitment positions us as a reliable, community-focused dealership for all Chevrolet needs.
Services
New Car Sales Used Vehicle Sales Auto Service Parts Sales Financing Options Certified Pre-Owned Vehicles Vehicle Valuation Online Trade-In Service Scheduling Parts Ordering
Details
  • Year established: 1911
Highlights and features
  • Family-owned since 1911 with four generations of automotive expertise
  • Chevrolet-certified service team following manufacturer guidelines
  • Competitive pricing on new inventory including electric and heavy-duty models
  • Manufacturer-backed certified pre-owned vehicles with warranty coverage
  • Convenient online tools for inventory browsing and financing applications
Services
New Car Sales
We offer the complete Chevrolet new vehicle lineup with various trim levels and configurations. Our inventory includes electric models like the Silverado EV, heavy-duty trucks, SUVs, and sedans. Our sales team provides transparent pricing and helps customers find vehicles matching their needs and budget.
Used Vehicle Sales
Our used inventory features quality pre-owned Chevrolet models and vehicles from other popular brands. The selection includes certified pre-owned options with manufacturer-backed warranties, roadside assistance, and comprehensive inspection reports to ensure reliability and value for customers.
Auto Service
Our Chevrolet-certified technicians perform factory-recommended maintenance and repairs using specialized equipment. Services include oil changes, brake service, battery replacement, and diagnostics. The service center maintains vehicle integrity through manufacturer guidelines and industry standards for all Chevrolet models.
Parts Sales
We provide genuine Chevrolet OEM parts with warranty coverage for proper vehicle function. The parts department offers online ordering for convenience and ensures exact matches for specific vehicle models. Authentic parts maintain factory specifications and long-term reliability compared to aftermarket alternatives.
Financing Options
Our finance department offers competitive rates through relationships with major lenders. Services include pre-approval applications, lease vs. buy comparisons, and special financing programs for first responders, military personnel, and educators to simplify vehicle ownership.
Questions
What new Chevrolet models are available?
We offer the full Chevrolet lineup including Equinox, Silverado, Traverse, Corvette, and electric models like the Silverado EV.
Do you have financing options?
Yes, our finance team works with major lenders to provide competitive rates for new and used vehicle loans and leases.
What service options are available?
Our Chevrolet-certified service center offers oil changes, brake service, battery replacement, and genuine OEM parts installation.
Are there certified pre-owned vehicles?
Yes, our GM Certified Pre-Owned inventory includes warranty coverage and comprehensive inspection reports.
What are your business hours?
Sales: Mon-Fri 8am-7pm, Sat 8am-5pm. Service: Mon-Fri 7:30am-6pm. Closed Sundays.
Reviews (6)
Austin B.
Mar 16, 2022 Report
Exceptional company to deal with. Prompt, courteous, strong communication and customer service. Highly recommend, I wouldn't purchase a vehicle from any where else. A+ - truly understands what it means to take care of a customer. Check them out!
Cassie Rolland
Feb 23, 2022 Report
Benson Auto is the best! Friendly, no pressure atmosphere and a knowledgeable team all around. We work with Marc when it's time to trade in and use the service department as well for all maintenance.
Kimberly Paquette
Feb 14, 2022 Report
Had to get an oil change. The team at Benson's auto was polite n respectful. Showed up at before my scheduled appt time n they took my car right in. Got me situated n On my way. Wanted to check out the auto body shop I heard great things about. Used a gift card I received to Benson's. They didnt disappoint see you in 3 months or 3,000 miles.
John Procopio
Feb 10, 2022 Report
Got a low ball offer for my trade in. Is what it is. Then was emailed to come back in for a better offer, made the drive up and was offered almost less then original price. unbelievable.
Donna Murray
Oct 25, 2021 Report
Everyone we met and worked with were great. Felt like part of the Benson family. Glad we took the short ride north to check them out and left with a new car and smiles.
Heather Middlemiss
Oct 18, 2021 Report
Benson Auto treated me with an amazing amount of respect. They were so helpful and they worked with me on my down payment! I would recommend buying from here to everyone I know! Shout out to Dan who sold us the car! Thank you!